The long-running and historic partnership between Nintendo and Sega to create Olympics video games reportedly ended in 2020 when the event’s organisers sought opportunities elsewhere.
Lee Cocker, who served as executive producer on multiple Mario & Sonic Olympics titles, told Eurogamer the International Olympics Committee allowed the licensing deal to lapse as it “wanted to look at other partners and NFTs and esports.”
“Basically the IOC wanted to bring [it] back to themselves internally and look at other partners so they would get more money,” Cocker added.
